What is
Akkio
?
Akkio is a specialized AI platform built specifically for media agencies and advertising professionals, featuring three core AI agents: Audience Agent for custom audience discovery, Strategy Agent for research and insights, and Reporting Agent for automated analytics. Trusted by industry leaders like Horizon Media, Publicis Group, and Ogilvy, Akkio enables teams to build audiences 150x faster while making AI accessible to non-technical team members through intuitive interfaces.
Key Features
- Audience Agent for custom audience discovery and lookalike modeling
- Strategy Agent combining proprietary data with web research
- Reporting Agent for automated chart generation and insights
- One-click lookalike modeling
- Unstructured data analysis from multiple sources
- Automated recurring reports
- Performance insights generation
Pricing
- Starter Plan: Basic AI agent features
- Professional Plan: Advanced analytics and automation
- Enterprise Plan: Custom pricing for large agencies
- Embedded Solutions: White-label integration options
- Contact for detailed pricing
Pros:
- Purpose-built for media agencies
- 150x faster audience building (Horizon Media case study)
- AI-native at every level
- Trusted by major agencies (Publicis, Ogilvy, Dentsu)
- Non-technical user friendly
Cons:
- Purpose-built for media agencies
- 150x faster audience building (Horizon Media case study)
- AI-native at every level
- Trusted by major agencies (Publicis, Ogilvy, Dentsu)
- Non-technical user friendly
Who is it for?
- Media agencies and advertising professionals
- Campaign managers
- Media planners and buyers
- Marketing strategists
- Agency account teams
Best use cases
- Audience research and segmentation
- Campaign strategy development
- Performance reporting automation
- Competitive analysis
- Media planning optimization
API Integrations
- Major ad platform integrations
- Data management platform connections
- CRM and analytics tool integration
- API access for custom workflows
Security
- Enterprise-grade security
- Data privacy compliance
- Secure data handling for client information
- Regular security audits
Implementation
- Initial setup and first audience analysis can be completed within 1 hour, with comprehensive agency onboarding and advanced AI agent configuration typically achieved within 2-3 weeks.
Best Alternatives
- Nielsen - https://www.nielsen.com/
- Comscore - https://www.comscore.com/
- Adobe Analytics - https://business.adobe.com/products/analytics/
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